Product Portfolio

CSOMAG PLUSZ is a marketing tool used for sending targeted and effective advertising attachments and samples to Slovak and Czech online shoppers. By using this form of advertising you can acquire new customers and build the loyalty of existing customers.

Based on several selection criteria you can exactly reach your target group, whether you select it by age, gender, preferred product or shopping habits.

As part of our product portfolio, we offer several concepts.

 

Balík Plus 1
  • Attachment of DL size (210 x 100 mm) for one partner
  • Possible segmentation by product category or shipping partners, as well as by demographic characteristics of buyers (age, sex, shopping habits)
  • Product includes print production and insertion of advertising attachments
Balík Plus 2
  • Two partners share one attachment of DL size (210 x 100 mm)
  • Possible segmentation by product category (lifestyle, media, technology)
  • Product includes print production and insertion of advertising attachments
Balík Plus Extra
  • Attachment of one partner for the insertion of any kind of attachment – leaflets, brochures, catalogues
  • Possible segmentation by product category or shipping partners, as well as by demographic characteristics of buyers (age, sex, shopping habits)
Balík Plus Sampling
  • Attachment product samples, testers or products into packets of online shopping customers
  • Communication support by active on-line campaigns through the banners, newsletters, articles, competitions and social sites with the possibility of specific segmentation.
BALÍK PLUS LOYALITY
  • Loyality program for online stores by Thank You notes for purchase
  • Cover with individual graphic content to say thank you to customer, to brand presentation and product presentation by the cover inserted into packages
  • Size: 240 x 224 mm (folded 120 x 224 mm)
  • Product incluces print production

OFFLINE BONUS KATALÓG

Recent Posts

Warderobe change with the UrbanStore Voucher

UrbanStore – the best brands in one place! See how trendy e-shop full of lifestyle and sportswear and shoes www.urbanstore.sk; www.urbanstore.cz reach new customers and power the brand in the Slovak and Czech markets.

Seasonal change of wardrobes is the theme that UrbanStore uses the 2018 Autumn campaign to attract new customers, build brand awareness and consolidate the UrbanStore brand position among fashionable e-shops. An exclusive voucher has been included.

Through the BALÍK PLUS network, to more than 1,500 partner e-shops on the Czech and Slovak markets, we address active online buyers. Up to 80,000 packages have an exclusive discount coupon for a convenient online purchase with a discount of 4 € for a complete offer of the e-shop range.

The timing of campaign launch and insert vouchers in the packages was chosen at the time of seasonal change of wardrobes, when summer dresses replaced autumn-winter clothes and shoes. In the time of the “big shopping” in fashion, apparel, footwear or accessories. The validity of the coupon – until the end of the year – provides space for the discount to buy Christmas gifts and already affects the decision making of the client when choosing an e-shop in which to buy.

The right segmentation voucher is targeting clients by AGE and GENDER as well as FASHION and BEAUTY categories, which are among the strongest segments and an interesting return on investment during this period.

The chosen print form of acquisition activity is just one of the channels of the overall marketing strategy of UrbanStore, which will help to attract new customers and make effective and long-term cooperation with us.

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Urbanstore_cz_700x

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